Colin Rees

Colin Rees

Colin Rees

Founder & Principal Consultant

An experienced technology leader who has spent over two decades driving digital transformation and operational improvement across some of the UK’s most recognised franchise and consumer brands.

Career Highlights

Franchise Brands plc

Group CIO 2017 – 2023

As a board-level CIO, Colin was instrumental in the group’s growth from £76m to £425m, overseeing the technology integration of six acquisitions — including a £200m transaction. He placed technology at the heart of the organisation’s strategy, enabling smaller teams to manage significantly larger operations through automation, data analytics, and intelligent systems.

At Metro Rod, Colin designed and implemented an AI-driven robotic process automation programme that now handles 30% of all job logging, 14% of invoicing, and 26% of customer emails — operating around the clock without breaks or downtime.

£76m → £425m
Group Growth
6
Acquisitions Integrated
30%
Jobs Logged by RPA

Domino’s Pizza Group

IT Director / CIO 2009 – 2017

Colin led all technology operations for Domino’s across the UK, Ireland, and mainland Europe for over seven years. During his tenure, he transformed the company’s digital capability, increasing digital sales from 25% to 75% of total revenue. He oversaw the rollout of a new EPOS system across 800+ stores, built the company’s first data warehouse, and led programmes that delivered significant annual cost savings across the network of over 1,000 stores.

His work at Domino’s earned him a place in the CIO 100 UK 2012 — an annual list recognising the most transformative technology leaders in the country — and was the subject of multiple feature interviews in CIO.com and Computer Weekly.

25% → 75%
Digital Sales Growth
800+
Stores — EPOS Rollout
1,000+
Store Network

easyJet

Senior Programme Manager

At easyJet, Colin helped create the core booking platform and website that migrated the airline to a fully digital model, with 98% of bookings made online. The new booking system delivered approximately $50m per annum in reduced costs, while the redesigned website generated £35m in increased revenue in its first year. easyJet became the first airline to enable customers to fully change bookings online.

98%
Bookings Online
$50m
Annual Cost Reduction
£35m
Revenue Year 1

Expertise

IT strategy and digital transformation for franchise and multi-site businesses M&A technology due diligence and post-acquisition integration AI, automation, and robotic process automation (RPA) Cybersecurity strategy and board-level governance Data analytics, business intelligence, and operational gearing Building and leading high-performing technology teams

Recognition

CIO 100 UK 2012

Recognised as one of the UK’s most transformative technology leaders

CIO.com

Featured in CIO.com

Multiple in-depth interviews on technology leadership

Computer Weekly

Featured in Computer Weekly

Profiled on franchise technology strategy

Case Studies

See real-world examples of the work delivered by our team.

View Case Studies →

Connect with Colin

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